Understand the market. Spot the opportunity. Make your decision.

A clearer question A deeper insight A considered step
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Business Consultant & Strategist

I help small and medium-sized business owners in Saudi Arabia and the Gulf understand their business and build a practical roadmap for growth, through clear, direct analysis.

+4 years of experienceConsulting · Marketing strategy · Business development3 academic degreesEconomics and Business Administration — Çukurova University · Master’s in Economics3 languagesArabic · Turkish · English2 international academic experiencesUniversity of Warsaw, Poland · Ludwigshafen University, Germany+15 projectsTurkey · Saudi Arabia · Kuwait · Yemen

Business consulting, built around your needs

You may need to understand weaker results, assess a growth decision, or clarify your brand’s place in the market. Choose the challenge closest to yours, then we agree on the scope and deliverables.

How do we get started?

  1. Understand the challenge

    We discuss your business and the decision you need to make, then define a clear question to work on.

  2. Agree on the scope

    Before we begin, we define the analysis, data needed, deliverables and expected timeline.

  3. Turn analysis into next steps

    We discuss the findings and recommendations, then prioritise action around your business needs.

Not sure where to start?

Start with the free diagnostic for an initial indication, or tell me about your challenge so we can identify the right service.

Tools to help you get started

Free tools to understand your business and shape your brand strategy, with guidance before you begin.

Before we get started

What is comprehensive business analysis?

A structured review of strategy, marketing, sales, operations and financial performance, together with market and competitor context. We agree on the relevant areas, identify strengths and gaps, and conclude with a clear report and prioritised recommendations.

Who are these services for?

Business owners and small and medium-sized companies looking for a clearer view of their performance, challenges and opportunities. I work with clients in Saudi Arabia, the Gulf and Turkey, and can discuss other markets depending on the project.

What will I receive?

A report covering the agreed scope, with key strengths, gaps, opportunities and improvement priorities. We discuss the findings and practical next steps. Implementation support can be included on request within an agreed scope.

How long does an analysis take?

It depends on the question, business size, scope and availability of information. We agree on the approach, timeline and deliverables after defining the problem.

Can we work remotely?

Yes. Meetings, information gathering, analysis and discussions of findings can all be organised remotely around your business and location.

What information do I need to provide?

There is no single checklist for every project. We first define the objective and scope, then identify the relevant sales, customer, market, pricing, cost, operational or financial information.

Which methods and frameworks do you use?

We select established business analysis and strategy frameworks according to the question and objectives, rather than applying one model to every situation.

Let’s understand your business better

Start with a free business diagnostic, or get in touch to discuss your challenge and the opportunities ahead.

Let’s start a conversation

Tell me about your business. I will get back to you within one business day.

Include the country code if possible so I can reach you.